By Julien C. and Remy
SMALL IS THE NEW BIG
Newsweek, 25 february 2008 p 38
I. Society changes
The small cars market is expected ti rise nearly 50% by 2011. Most famous TATA Nano specialy for the Indian market. In europe : Mini, Fiesta, 207 peugeot. It’s a new era. Small cars : new conception paterns, these cars are cheaper than europeans brands. Drop of the purshasing power in europe, could be a success in europe
Small cars protect environment, spread less toxic gazes. Measures will reduce this spreads. After oil crises, small cars was advantaging. Bild the electricity cars with a high demand in developing countries. People are more and more aware concerning asenvironment issues.
Small cars are less polluted. Indeed, the number of cars on the hearth will bommed/explosed because firms taped emerging market like the BRIC (Brazil, Russia, India, China). And so it would have more pollution than before ! small cars are less protecting than big car in the accident, it will exist more risks.
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